How Can Real Estate Marketers Use QR Codes In Five Different Ways?


Do you want to increase your clients and sales but don’t want to invest heavily in advertising and other marketing toolkits? Then, try incorporating QR codes into your real estate marketing operations.

The real estate industry’s standards have raised competitive pressures, innovation, and proximity. Whether you work in a tiny group or a major company, innovation is vital to improving sales and company progress.

In this sector, electronic devices are being used. On the other hand, QR codes are one of the simplest and least expensive. The technology is simple, but it has a lot of potentials to improve other tasks. Simply select a popular QR code generator and incorporate it into your initiative. This article will present you with five different ways to integrate QR codes into your real estate marketing promotions.

How To Integrate QR Codes In Real Estate Marketing?

There are many ways how to improve one’s real estate marketing. But with QR codes, they can precisely find a new way to innovate their means of marketing the estates they manage. With these means, here are five ways to improve their standards of promoting the estates they sell. 

  1. Spend less on promotions.

Marketing campaigns are intended to be strategic and operative. Most teams do not launch a single promotion and hope to carry them throughout the year. A few more advertisements are frequently found within one single year. QR codes can help you save money on promotions because they allow you to keep your promotional items up to date in real-time without having to reissue and redeploy them.

Even outdoor advertising initiatives that you create can include a QR code that changes depending on the active campaign. An editable QR code allows for this. Static QR codes are not editable or trackable. On the other hand, editable QR codes will enable you to change the information on your QR code even if it has been posted or dispersed everywhere.

  1. Using a video QR code, you can convert leads into sales.

A real estate study found that 85 percent of buyers and sellers prefer to work with agents who use video in their estate advertising. In today’s marketing industry, video content reigns supreme. Not starting your video advertising campaign is a massive letdown.

You can increase the chances of selling your property by using a video QR code. Simply place these QR codes outside your property or on your hard copies.

  1. Make the most of your advertising space.

If you have an ad space, whether online or offline, such as a blog, news outlet, or publication section, QR codes allow you to share a plethora of info in a small surface area.

You can generate an H5 QR code that takes you to an entirely different page. You can include property details and methods for potential buyers to contact you.

  1. Obtain a vCard QR Code from your contact and ask them to add you.

If prospective customers can’t quickly contact you, you’re missing out on a lot of business. After all, who has the opportunity to look you up on social? You can get all of your company’s information on your prospect’s mobile phone using a vCard QR code. Your potential clients can save all your details with a simple scan of the QR code and a tap. So, when your potential client is ready to purchase, they will recall you, and you will be just a phone call away.

  1. Make a functional PDF QR code for your booklets and catalogs.

Do you have a practice of forgetting to bring a printed version of your listings booklet or collection with you when communicating with customers? Having a digital copy of your brochure will save the day. One also suggests using QR codes to make it more quick and easy to distribute.

You can have your potential client scan your QR code and take home a copy of your brochure if you have a PDF QR code saved in your handset or even marked on your wallet.

When they’re ready to buy, they’ll go to their phones and tap the buy button. When they want to evaluate a property they requested, they’ll have all the data on their smartphone.


All of these methods are available with a dynamic QR code. You can ensure that your prospects have the most recent version of your property listing by using digital brochures. You can occasionally update the data behind your QR codes even after you’ve printed them on your materials or sent them to your prospect via email.

QR codes, for example, do not require many complexities to function. Anyone can get started right away by using a QR code generator with logo to generate a QR code. Improving the results of your consequent promotional campaigns could be as simple as a simple click.


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